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Work
Startup
Project
Role
2Cubes
Creative Direction, Design
Role
A brand-build. Client came to the table with just a company name. The lengthy ideation process took us down several paths. Client wished to keep a to a literal direction. The final version met ‘literal’ requirements, and enjoys a unique, balanced interaction between the letterforms and the structure they create— without the loss of any typographic integrity.
All Rights Reserved © Ford Minton 2012
